Community Development in Tzununa

In an effort to reduce poverty and malnutrition rates in the area, the Castillo Cordova Foundation has worked since 2012 to implement the Comprehensive Community Development Project for the Tzununa Microbasin. The Project was specifically designed at the request of Cerveceria Centro Americana, S.A. as part of the social outreach activities to commemorate its 125th anniversary.

 

Current efforts in Tzununa focus on empowering the community to ensure the sustainability of project activities.

 

More than 8,500 individuals have benefited to date as a result of activities in five communities under various cross-cutting themes:

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Health and Nutrition

The Project promoted significant changes in the education community to develop basic skills, promote effective development and improve quality of life.

To that end, the Castillo Cordova Foundation designed three programs to target nutrition and education: the Thousand Day Program, the School Meals Program and the Program to Improve Basic Health Services.

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Education

Activities under this cross-cutting theme achieved a reduction in chronic malnutrition rates by 5.2 percentage points and reduced the rates of anemia prevalent in children from Tzununa. To illustrate, the prevalence of chronic malnutrition dropped from 76.5% in 2013 to 71.3% in 2016.

The cross-cutting activities included programs designed to address early childhood stimulation, quality in education, intensive literacy and comprehensive family training.

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Infraestructura

The Castillo Cordova Foundation undertook construction of 25 infrastructure projects for a total investment of GTQ15.5 million to benefit more than 8,500 individuals in the Tzununa microbasin. The residents now have access to appropriate spaces for health and education services, as well as improved roadways.

 

To satisfy those needs, the Foundation used a two-pronged approach: social infrastructure and urban planning and outreach.

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Environmental and Risk Management

Residents of Tzununa joined efforts for environmental conservation and optimal use of natural resources by developing innovative projects that simultaneously generated development opportunities.

 

The activities included three components: agroforestry management, environmental sanitation and risk management.

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Empresarialidad

In efforts to improve the standard of living for residents in Tzununa, the Foundation launched several initiatives that piqued the interest of the community and encouraged entrepreneurship. As a result, the segment of the population that reported being economically active increased from 5% in 2012 to 21% in 2016.

 

With a mindset focused on self-effort and productivity, the activities promoted entrepreneurship through four areas: business incubators, self-employment, handicraft and agricultural trade and community tourism.